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Risk for Solution Engineers
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Solution Engineering Mastery Series
Risk for Solution Engineers
SUMMARY

Where there is no risk, there is no need for an expert. People seek solution engineers when they need to overcome risk. So, SEs must identify and mitigate risk. In this course we focus on  risk: the SE's chief opponent.

OVERVIEW

The primary reason people seek experts is to avoid risk. If there is no need to overcome a risk, then there is no need for an expert. Everything about the work of a solution engineer pivots on risks. This course covers risk, what it is and how perspectives on risk differ between an SE, an SE's sales colleagues, and a layperson.

Most salespeople have been trained to think about customers through the lens of pain points. They look for pain as a catalyst for sales. The bigger the pain point, it is thought, the more likely it is that a customer will buy. In a similar way, solution engineers should think about their customers through the lens of risk. What risk are they experiencing? How much do they feel the risk? What risk can a solution engineer help them overcome?

This course covers the essential ingredients of risk and the fundamentals of risk management. Solution engineers must be masters at identifying and vanquishing risk. Solution engineers are the counterbalance to risk.

INSTRUCTOR
Alan Berrey is an experienced entrepreneur, author, instructor, and coach. He is a leader in the subjects of expertise, solution engineers, and sale consultants. His researches, articles and lectures have aided thousands of solution engineers and subject matter experts. He has worked as a solution engineer for decades and has served clients in dozens of industries. He is a highly sought instructor who is consistently valued by his students and audiences.
DETAILS

Duration: 40 minutes
Format: 7 videos
Delivery: Online, on demand, self paced
Host: Our LMS, or yours
Access: 24/7
Language: English
Term: One year license
Price: $75 US per person
Course #: 105

Courses in This Series

Become a Better
Solution Engineer

  • Delight your customers as well as your sales colleagues
  • Help your organization close deals and increase revenue
  • Differentiate yourself from the other technical leaders in your company
Course details:
  • Last updated December 2022
  • English Language
  • 8+ hours of on-demand video
  • 130+ videos, self pace
  • One year of access
  • Access via mobile phone or computer
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Realize Benefits Immediately

Trained Solution Engineers Will ...

Close
23%
more deals
Produce
28%
more profit
Retain
17%
more customers
ROI
300%
Training Cost

What People Say

"Absolutely fantastic. Thank you."
VP Business Development
"Some of the best training we've ever had, and I've been around for a lot of it."
COO
"Mandatory training for the entire team."
CSM
expert \'ek-spərt\
adjective: having or displaying special skill or knowledge derived from training or experience
dig \'dig\
verb: to unearth
verb: to like or enjoy
noun: a sarcastic remark
noun: archaeological site undergoing excavation