Helping technical professionals
enhance their impact,
build trusted relationships,
and advance their careers.

Join a Peer Advisory Group

Who are the Trusted Advisors?

Professionals who lead and influence through expertise:

Solution Engineers (SE)
Sales Consultants (SC)
Technical Account Managers (TAM)
Customer Success Managers (CSM)
Subject Matter Experts (SME)

And many others

Regardless of title, if your job is to guide others, build trust, and deliver value through expertise--you are a Trusted Advisor.

What We Offer

Four ways to grow as a trusted advisor

Peer Advisory Groups

Monthly, professionally facilitated sessions with a small group of peers

Share knowledge with other technical professionals
Talk through real challenges with people who understand your context
Gain cross-industry insights, fresh perspectives, and innovative approaches
Receive candid feedback—without agenda
Stay accountable to your goals and commitments

Peer Advisory Groups

Peer Advisory Group on Screen

Custom Corporate Peer Groups

Monthly, professionally facilitated sessions tailored to your organization's goals

Cohorts designed around specific roles and learning objectives
Aligned with your company’s strategy, sales methodology, and culture
Custom curriculum built on real-world challenges
Grounded in industry-leading concepts, scholarship, and best practices
Combines peer insight with structured reflection and accountability

Corporate Groups

On-Demand Courses

Self-paced learning designed specifically for Solution Engineers and Trusted Advisors
Currently available on Udemy and LinkedIn Learning

Practical, real-world content for technical and client-facing professionals
Focused on skills like influence, strategic communication, and stakeholder management
Built from years of field experience—not theory
Perfect for individuals or teams who want to learn on their schedule

On-Demand Courses

Essentials for Solution Engineers
with Alan Berrey as teacher
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Ten Rules for Solution Engineers
with Alan Berrey as teacher
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Trust for Solution Engineers
with Alan Berrey as teacher
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Vision for Solution Engineers
with Alan Berrey as teacher
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Our Book

A practical guide to growing your influence as a Trusted Advisor.

Learn how Trust, Vision, and Delivery shape long-term success
Written for technical professionals who lead through expertise
Full of real-world examples, clear frameworks, and actionable insights
Helps you navigate ambiguity, build credibility, and influence without authority

Available on Amazon

Beyond Expertise: Book by Alan Berrey

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What people are saying

"Maybe the best training we've ever had."

"This course was career changing. I mean it, career changing. Thank you."

"Important to talk about. We don't do it enough."

"Fantastic!"

"Highly relevant and actionable."

"Great content, highly recommend!"
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"Really great! Really."
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"Excellent career path insights!"
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"Extremely beneficial"
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"So many brilliant ah-ha moments."
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"Thank you.
Straight to the point, concise."
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"So important."
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"Great job!"
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"Big help for hiring, promoting, and rewarding my team."
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"Loved everything about it. Thanks."
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"I got a lot out of this talk."
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"Great job! Loved the content."
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"Loved the engagement and participation."
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Alan Berrey

Founder and CEO of multiple start-up companies. Solution engineer and customer customer success manager. Decades of experience as an author, speaker, and coach.
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More about Alan

Alan Berrey--small-with-transparent-background

expert \'ek-spərt\

noun: a person with exceptional knowledge, skill, and attitude in a particular domain

dig \'dig\

verb: to unearth

verb: to like or enjoy

noun: a sarcastic remark

noun: archaeological site undergoing excavation